INFORMATION
Author(s): Denis Antoin
Print length: 224 pages
Dimensions: 22.61 x 28.96 cm
Format: Flexiback
Price: 1.249.000 VND
Weight: 935 g
Publisher: Hachette
Publication year: 2020
INTRODUCTION
"Fashion Design: A Guide to the Industry, the Creative Process" by Denis Antoine is a comprehensive introduction for students and newcomers to the world of fashion design, guiding readers through the full trajectory of how a fashion collection is conceived, developed and presented. The book begins with historical and commercial contexts of the fashion industry, helping readers understand the economic, cultural, and aesthetic forces that shape trends and market demands.
From there, the author walks through creative methodologies—design ideation, sketching, illustration, technical drawings, mood-boarding and visual research—before progressing to the development of a collection, sample-making, selection of fabrics, and the craft of tailoring and garment construction. Visual content is richly supplied with fashion photography, sketchbook artwork, technical drawings, and infographics to support the learning process and to illuminate both creative and technical aspects.
Case studies peppered throughout the book allow readers to see how real designers approach challenges, from concept through to final runway or market presentation. This structure makes the book highly relevant not only for fashion design students, but also for aspiring professionals, educators, or anyone interested in fashion illustration, garment construction, and visual communication. With its blend of theory and hands-on guidance, "Fashion Design" adds strong value as a reference work filled with actionable insights, inspiration, and a clear pathway into the fashion industry.
